Our Story


The French Bikini Luxury Lingerie Boutique is Located at 601 Rathdowne Street North Carlton only minutes from the CBD.

French Bikini is a Melbourne based company and the lingerie collection is sold both online and instore. We invite you to visit the Parisian Style Lingerie Boutique in Rathdowne Village Carlton North. Recently renovated the boutique offers a luxurious and intimate atmosphere for your fitting. There is nothing we enjoy more than finding the perfect lingerie for you. The French Bikini staff are professionally trained fitters… offering a personalized fitting service in a relaxed atmosphere.

The French Bikini story began over 15 years ago when friends Helen and Effie brought their love of beautiful European lingerie to Melbourne.

The French Bikini philosophy is that all women deserve a little luxury in their lives… a little French Bikini

The collection includes hand picked romantic and beautiful quality lingerie pieces primarily from European and Australian lingerie designers.

Did you know that the 12th anniversary Gift is traditionally silk? Featured in the French Bikini Collection are boudoir creations including silk chemises and robes. You will find the perfect little number for that special weekend away or win points when you surprise her with a gorgeous silk gift.

Our search for more luxurious lingerie that plays with colour led us to the Sainted Sisters Collection. The collection includes bold silk camisoles, silk shorties,chemises and glamorous kimono robes . Finished elegantly with eyelash lace detail.  Sainted Sisters silk lingerie is Proudly Designed in Melbourne and enjoyed globally. Hope you love the collection as much as we do.

If it’s a flirty and sexy French Designer lingerie set you are looking for then take a look at the Chantal Thomass Collection with its signature details and unique vintage inspired tulle and laces. The Chantal Thomass Encens Moi bra is a best selling style and our French Bikini friends often collect the new colour each season.

For sophisticated lingerie with a perfect fit the iconic French Designed collections by Chantelle are perfect. As well as gorgeous laces the Chantelle collection offers you some beautiful basics that are sure to be favourites.

Why should fit and fashion be enemies just because you happen to wear a larger cup size? For girls with a D+ cup size …no more boring beige underwear. The French Bikini Collection includes a large range of bras to celebrate your curves.

Quite new to the French Bikini lingerie collection is the gorgeous PrimaDonna lingerie.The company's roots go back to 1865 when PrimaDonna was originally founded in Germany with a focus on providing elegant lingerie for the self-confident, naturally shaped woman. The company evolved from producing corsets initially to manufacturing bras for full-busted women. We just love working with this  lingerie brand. Now designed in Belgium Prima Donna lingerie bring you the support you need for fuller cup sizes in exquisite colours and laces. We especially love that PrimaDonna crafts their underwire bras with an extra layer of so0ft padding around the wire for a super comfortable feel sand fit.

Fall in love with our new lingerie collections from Andres Sarda Barcelona. With the closing of the 19th Century the Sarda family started in the textile industry manufacturing impeccable lace mantillas . Appreciating the exquisite quality of Sarda Lace Jackie Kennedy wore a Sarda Mantilla on a visit to the Vatican in the 1960's. Honouring the brand intentions Andres Sarda lingerie is crafted with exquisite lace and attention to detail.

To complete your lingerie wardrobe French Bikini also bring you Strapless Bras, Slips, Chemises, PJ Sets, Half Slips, Camisoles , Shapewear and more....

The Art of Gift Giving

French Bikini are here to guide you in finding that perfect gift. All you need to do is a little research on size. Your lingerie gift is beautifully gift boxed and a gift exchange receipt provided just in case it is not quite right.


From cute basics to sexy lingerie – luxury styles for all occasions

We treat our store’s products as part of an art form and have worked tirelessly to ensure our luxury lingerie shop in Melbourne is stocked with a gorgeous selection of silk slips, shapewear, sleepwear, briefs, bras, bridal lingerie and more. We are so thankful to be supported by all of our lovely customers and aim to continue to inspire women throughout Australia to embrace their love of luxury lingerie and individual style. 

Browse our French lingerie online or visit our store today!

Whether you’re looking for sexy lingerie for a special occasion or you would like to get a bra fitting arranged, our professional and friendly team will be more than happy to assist you upon your visit to our Melbourne boutique lingerie shop in Rathdowne Street Carlton.  You can call us to arrange a fitting beforehand or simply ask when you visit. For any enquiries about our online store or the range of products we have available, please feel free to get in touch with us over the phone. You can reach us by calling 1300 335 000. Otherwise, if you prefer you can leave a message on our website or Instagram @french.bikini.lingerie and we’ll reply as soon as possible with all the information you require.